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71 additional booked calls in a month—how We Buy Any Motorcaravan captured after-hours buyers with SalesAPE

Screenshot 2025-07-02 at 13.11.10

Industry

Automotive

Challenge

Prospects tend to enquire after dinner, yet the sales team clocked off at 5 p.m. When morning came, half those inquirers had gone cold—voicemails unanswered, template emails ignored.

Results

Lead-to-reply conversion doubled, Photo submissions up 120%, Purchases up

Key Product

Multi Channel Package

www.webuyanymotorcaravan.com/
> 50%
Lead engagement
> 43%
Meetings booked
> 10x
ROI
$150k
Revenue Generated

The first‑touch engagement is brilliant. Olivia frees our people to focus on closing, not chasing—and customers love the empathy it shows.

Sam Westran

Sales Manager @ We Buy Any Motorcaravan

Shakinghands

About WeBuyAnyMotorCaravan

UK-based motorhome and campervan buyer that offers a quick, hassle-free way to sell your vehicle—regardless of its condition, offering: 

Simple valuation & guaranteed offer: You get a quote over the phone or via their website based on your motorhome’s details 

Nationwide service: They handle everything—inspect, collect, settle any finance, and transfer cash—across the UK 

Instant payment: Most sellers receive funds on the spot after collection, with 87.5% of deals completed at the original quoted price

The Challenge

Prospects tend to shop for leisure vehicles after dinner, yet the sales team clocked off at 5 p.m. When morning came, half those inquirers had gone cold—voicemails unanswered, template emails ignored.

Reps spent prime selling time chasing calls, collecting pictures for valuations, and resending information that should have been captured overnight. Momentum died, conversions dipped, and a growing lead queue threatened to swamp a lean 38-person team.

The Solution

SalesAPE configured a custom AI Sales Agent (“Olivia”) that works exactly like the team’s best rep—minus the sleep:

  • 24/7 multi‑channel engagement – instant replies on email, SMS and WhatsApp, even at 11 p.m.
  • Photo‑capture workflow – politely reminds camper‑van owners to upload images before quoting.
  • Calendar‑smart booking – syncs with HubSpot to book motor‑home appraisal calls for live reps.
  • Contextual re‑engagement – auto‑pursues leads marked “Chase Again” with human‑like empathy.
  • Slack escalation – flags negative sentiment or hot opportunities straight to the sales floor.

The Results

  • Lead-to-reply conversion doubled from 25 % of inbound leads engaging to 50 %, resulting in 145 extra conversations in the first month.
  • Photo submissions up 120%, eliminating ~10–12 staff-hours per month that reps used to spend chasing pictures.
  • No-show rate cut by 80 % from nearly 15 % of scheduled calls to under 3 %. Almost every booked appointment now actually happens, saving the team hours Photo submissions up 120%, eliminating ~10–12 staff-hours per month that reps used to spend chasing pic

 

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